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Category Archive for "lead-nurturing"

B2B Case Study

Case Study: B2B Client Sees a 76% Boost in Leads through Inbound Marketing
Sindhu Selvam
Case Studies, Inbound Marketing, Lead Generation, Lead Nurturing, b2b sales

In the B2B industry, the sales cycle are long. Along with a high-end selling price, B2B sales tend to be more complex -  because there will be multiple…

[8-Step Guide] How To Run PPC Campaigns For Higher Education

[8-Step Guide] How To Run PPC Campaigns For Higher Education
Nicole Chang
Digital Marketing, Traffic Acquisition, Lead Generation, Lead Nurturing, Digitalisation of Education, PPC Advertising

In today's digital world where people spend more time online, PPC marketing is crucial in putting your school at the forefront of the digital landscape.…

Lead Generation

Is a Lead Generation Platform Relevant for your Business?
Deborah Chris Raj
Buyer Persona, Lead Generation, Lead Nurturing

So, you've heard about lead generation.

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